Surge Calls Drives Real Time Leads For Businesses Through Innovative Pay-Per-Call Marketing Strategy

With the use of mobile phones on the rise, mobile search and different marketing digital distribution channels are being tethered together. Now more then ever Businesses and consumers are participating in this growth, this trend will continue to grow as analysts predict that a whopping 162 billions calls will be directed towards businesses by 2019.

Surge Calls gives businesses a competitive edge by harnessing the every changing digital marketing landscape and surge(no pun intended) in mobile search usage as a mean of growing their clients’ businesses. Surge Call’s innovative pay-per-call strategy connects potential clients or costumers with businesses in real time whom are looking to buy their products or services at the peak of interest with the intention of buying. This will help maximize ROI for businesses as the inbound calls being directed, close at a rate 10x higher then traditional(print, TV, Radio) and older digital forms of marketing(SEO, email marketing, etc). Pay Per Call converts 30-50% of leads while other forms of marketing only converts 3-5%.

What does this mean? Businesses that are not utilizing this innovative strategy are missing in on the action and huge part of the market.

Why Pay-Per-Call Converts Better than Other Forms of Marketing

Surge Calls pay-per-call marketing model is based on metrics and performance which uses parameters such as call duration, demographics, geo targeted campaigns, customized IVRs (interactive voice responses), and continuous split testing to ensure quality inbound calls. Pay Per Call Marketing is therefore scalable because the parameters above are measurable and they know what works and what does not. When businesses pay for other forms of advertising or marketing such as print, brochures, fliers or display marketing etc, they are paying for views. Leads generated from SEO and Pay Per Click can easily turn cold due to the time gap between interest and actual contact and are also susceptible to click fraud.

The professional Surge Call team has also conducted research and have a case study that demonstrates clear ROI differences, cost per sale, and long term marketing models in various marketing methods from telemarketing, print advertising to SEO and pay-per-call. Instead of wasting thousands on less focused marketing campaigns, businesses can now benefit from a more direct, more targeted method.

For a Free Case Study go here.

Elimination of Risk

Many times businesses are hesitant to explore different avenues of marketing or opportunities because of risk and understandably since this economy does not allow any costly mistakes(no pun intended). Big corporations and Small to Medium businesses have become smarter in deciding to allocate their marketing budget. Print, television, online display advertising cannot even guarantee exact views let alone leads. Other digital marketing methods like seo are based on a retainer fee.

The main difference from the pay per call marketing model is that clients only pay for calls or leads that reach their business. This is a game changer in the marketing industry since it allows business’ to eliminate the risk of investment. It is much more advantages for businesses to invest in leads or inbound calls as opposed to systems that might generate leads. Surge Calls ensures a direct connection with potential customers in real time, eliminating all forms of click fraud that is typical in seo and pay per click marketing and intermediate stages and the speculation. It is the most effective form of marketing, because it takes advantage of the growing relationship between digital distribution and mobile phones.

Surge Calls offers a free consultation, to discuss the possibilities and the results that a targeted pay-per-call campaign can bring. The solutions offered are suitable to businesses in all verticals and industries.

About the Company

Surge Calls is an Innovator of the Digital Marketing space and one of only a few digital marketing agencies that offer & specialize in pay-per-call lead generation. It connects companies with highly targeted customers looking to buy their products or services at point of sale or peak interest increasing ROI and sales conversions.

To obtain a free initial consultation for a business, visit our website.